Local SEO
Technical SEO, Quality Content and Link Outreach.
Hit a home-run at home.
Step 1 | Finding Target Keywords
Finding Keyword opportunities
Assess our current rankings
We use Semrush and Ahrefs to assess our current situation in the local landscape
Competitor analysis
We see where our competitors are standing and what they are doing to rank
Perform Content Gap Analysis
We look at our competitors to see what content do they have that we are missing. This is essential in knowing which keywords we are lacking at the moment
Step 2 | Setup rank tracking and Proper tools
Setup rank tracking using SERankings
Install and setup Google Analytics conversion tracking
Install Search Console
Install Bing Search Console
Step 3 | Fix on-site Issues
Perform technical audit
We go through all the technical checkpoints of our audit to ensure that our website is pleasing Google on all levels.
Step 4 | Google My Business Optimization
We go through a thorough checklists of factors. This is to make sure our Google My Business profile and all of our listings are optimized to their full extent.
What are the factors you keep into account?
Citations (listings) consistency is a key factor of our SEO success
Backlinks anchor text diversity is another key factor
Reputation management is key to a higher conversion
Organic rankings are important to local rankings
Ongoing Local SEO efforts
We create niche relevant content on a monthly basis to keep our website fresh in the eyes of Google.
We build niche and local links on a constant basis. This is to increase our general authority and relevance in Google’s eyes
What is the goal of ongoing SEO work?
We set out to dominate a niche on as many keywords as possible. The ongoing SEO work
we perform is being tightly tracked and serves the purpose of driving more leads and conversions. We build our execution plan around the strategic needs of every client.